Business Mapping
Business Mapping regroups all the ways in which maps are relevant in a business environment: from complex satellite positioning applications down to the small flyer map showing the location of a newly opened shop.
In car GPS navigation systems are at the forefront of business mapping applications along the pervasiveness of applications like Goggle maps on computers and mobile phones. Another key area for business mapping is geographical information systems (GIS) that allow businesses to plot any information such as sales, customers or general demographic data in relation to geographic locations.
At a simpler level business mapping is directly integrated with other corporate information on companies? websites. In this simpler business mapping applications, business maps can be compared to business cards: a form of ID card for premises, as indispensable as business cards when establishing new business contacts.